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The Grey Area

“Your perception creates your reality.”
About the project

This book is based on questions which we dont really come around in life, as life for most people is either right or wrong; left or right; black or white.

 

There isn’t always grey space but there is. It’s almost always the why’s and the how’s of the life which fill up the grey space; the grey area.

Deliverables

  • Print Media 

  • Research Document

Research Areas

  • Why do people have the need to follow something?

  • The psychology behind the same.

  • Understanding human perception

  • Understanding the effects of visual experiences

Questions Questioned

  • Are we deceived by our perception?

  • What is reality?

  • Understanding human perception

  • Understanding the effects of visual experiences

Style Guide
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Mockups
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